I Don’t Write For Search Engines (And Neither Should You)
Until our robot overlords take over and rule us, the only target your content should have are the real live humans out there.
Category: How It Is
Making philosophy about the why behind technical things.
You’ll Never Take My Freedom!
I may not agree with what you do, but if it’s legal, I will defend your right to do it.
Istanbul (Not Constantinople) Will Confuse Your Users
Why you need to be very careful when you redesign your site, so as not to anger the screaming fans.
Get Out of The Monkey House
Getting out of your own head and into that of a new user’s is as complicated as explaining why ice is slippery, but it needs to be done.
Introducing HEO
While it’s all fine and good to optimize your site for search engines, their point is to bring humans to your site. And this isn’t just about permalinks!
The Truth In Presentation
Throughout history, people have hidden who they are in order to do a job. When does that stop being self protection and start being deception?