How To

Google Auto Ads

Automagical ads from Google.

After upgrading my theme, I saw a note that I could add my Google Adsense ID, but “Auto Ads must be enabled in your AdSense account for this feature to work properly.”

Auto Ads?

Auto Ads Auto Ads

A month ago Google introduced a new way to handle ads, and simply that is you don’t have to mess around with placing adds. You put your code in and then you tell Google “Gimme them auto ads!” and they add in … well … ads.

Depending on your options, you can show in-article ads or just section ones, and it comes out looking a bit like this:

An example of in-article ads

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Not Perfect Not Perfect

There are some issues with this.

There are obvious pros to this, and mostly it’s that I don’t have to think about where an ad is going to go. I can tell Google “Show a medium amount of ads where you think is best” and walk away. I don’t have to worry about which ads to use. Also they use Google’s ‘what fits with the content’ magic algorithm.


I can’t exclude certain areas.

Which means on one of my sites has an extra hunk of ads in the headers, as Google inserted an ad in each section. And I can’t tell it not to put adds in specific sections. I can tell it not to put ads on specific pages, and with Genesis I can do that from within WordPress, but the options just aren’t quite where I want. Yet.

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Setting It Up Setting It Up

Like all

  1. In the left navigation panel, visit My ads and select Get Started.
  2. On the “Choose your global settings” page, select the ad formats that you’d like to show and click Save.
  3. On the next page, click Copy code.
  4. Paste the ad code between the < head > and </ head > tags of each page where you want to show Auto ads.

It takes about 20 minutes for ads to show up

If you’re using Genesis themes, upgrade to 2.6 and paste your Publisher ID in the new setting field for Auto Ads, in either the Theme Settings, or the new Customizer panel.

If you don’t want that at all, Gary Jones made a plugin to remove it entirely from Genesis Themes. Though I’d point out you don’t have to use it if you don’t want.